
Uecko
Servicios
Communication and Advertising
Briefing
Uecko is a luxury wardrobe brand that needed to reposition its image to align with its proposal: wardrobes that are not just furniture, but an essential part of the lifestyle of those who live in high-end spaces. The challenge was to express this new approach without losing the functional essence of the product.
Solution
We redesigned Uecko's visual and strategic narrative, reinforcing its presence as a premium brand with an architectural soul. New branding lines, catalogs, commercial presentations and art direction were developed, including proposals for luxury homes such as LaFinca.
All under an approach that combines exclusivity, quiet elegance and visual storytelling: turning the wardrobe into a space for personal expression. Today, Uecko doesn't just manufacture wardrobes. Build habitable desires.
Uecko: How to elevate the wardrobe to a lifestyle symbol
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