Scalpers

Briefing

The skull brand already has a strong brand reputation, and that is why this entry into the home market required a launch that matches the rest of the brand.

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Solution

A complete campaign was developed for Scalpers Home, including a catalog, photo shoot, and promotional video. Each element was designed to powerfully introduce the new line, marking its entrance with style, innovation and a distinctive brand identity.

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Project developed with Bergner's team during my time there.